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Junior Varsity
Behringer line array
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<blockquote data-quote="Brad Weber" data-source="post: 47348" data-attributes="member: 114"><p>Re: Behringer line array</p><p></p><p></p><p>I am disappointed, but not surprised, by Mackie, Behringer and others introducing and marketing products months before anyone can get their hands on a working version or get anything much beyond marketing information. Creating a market for a product and letting certain people know of products in advance is one thing, marketing something to end users that doesn't even exist and for which there is little or no supporting data or information is another.</p><p></p><p>My perspective on any new Behringer products is biased by the Behringer X32 digital mixer, S16 digital snake and P16-M personal monitor system, products that were announced over a year ago, shown at shows almost a year ago, apparently initially expected to be released the middle of last year and have been shown on Behringer's and some retailers' web sites for months, but that have experienced one delay after another and are currently still "coming soon". So I when I see Behringer introducing new iPad based mixers, new line arrays, etc. I am reminded that they still haven't delivered on their last 'game changer' products.</p><p></p><p></p><p>The distribution model is one aspect that concerns me. Do you really think the typical Behringer dealer is not going to suggest to people that these line arrays are comparable to the big boys? Are system operators and designers going to get the support they get from JBL, L'Acoustics, Nexo, d&b, QSC or even Peavey? I envision many people being led to believe these are a 'comparable' to other line array systems at a much lower price with system designers and operators then expected to make that happen and to do so with little support, including being without the necessary information or products to demo to assess how 'comparable' they may be.</p><p></p><p>The distribution is of direct relevance for me since most of my work is installed systems. I had a conversation with someone who sells some Behringer gear regarding how I could design around and spec a Behringer product and it then be obtained by a qualified Contractor. Behringer apparently has no reps, no consultant/contractor liaisons, etc. and the only dealers they list in this major metro area are music stores and production companies also offering box sales. Contractors can apparently purchase through one or two national distributors but neither of us were clear on where other than the music stores and mass online retailers anyone else was supposed to go for any pre-sale or post-sale support. If Behringer really plans for these products to go into some of the applications they seem to think they will then they need to implement a different distribution and support model.</p></blockquote><p></p>
[QUOTE="Brad Weber, post: 47348, member: 114"] Re: Behringer line array I am disappointed, but not surprised, by Mackie, Behringer and others introducing and marketing products months before anyone can get their hands on a working version or get anything much beyond marketing information. Creating a market for a product and letting certain people know of products in advance is one thing, marketing something to end users that doesn't even exist and for which there is little or no supporting data or information is another. My perspective on any new Behringer products is biased by the Behringer X32 digital mixer, S16 digital snake and P16-M personal monitor system, products that were announced over a year ago, shown at shows almost a year ago, apparently initially expected to be released the middle of last year and have been shown on Behringer's and some retailers' web sites for months, but that have experienced one delay after another and are currently still "coming soon". So I when I see Behringer introducing new iPad based mixers, new line arrays, etc. I am reminded that they still haven't delivered on their last 'game changer' products. The distribution model is one aspect that concerns me. Do you really think the typical Behringer dealer is not going to suggest to people that these line arrays are comparable to the big boys? Are system operators and designers going to get the support they get from JBL, L'Acoustics, Nexo, d&b, QSC or even Peavey? I envision many people being led to believe these are a 'comparable' to other line array systems at a much lower price with system designers and operators then expected to make that happen and to do so with little support, including being without the necessary information or products to demo to assess how 'comparable' they may be. The distribution is of direct relevance for me since most of my work is installed systems. I had a conversation with someone who sells some Behringer gear regarding how I could design around and spec a Behringer product and it then be obtained by a qualified Contractor. Behringer apparently has no reps, no consultant/contractor liaisons, etc. and the only dealers they list in this major metro area are music stores and production companies also offering box sales. Contractors can apparently purchase through one or two national distributors but neither of us were clear on where other than the music stores and mass online retailers anyone else was supposed to go for any pre-sale or post-sale support. If Behringer really plans for these products to go into some of the applications they seem to think they will then they need to implement a different distribution and support model. [/QUOTE]
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