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Junior Varsity
Presonus Shady Marketing Activities
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<blockquote data-quote="John Roberts" data-source="post: 107150" data-attributes="member: 126"><p>Re: Presonus Shady Marketing Activities</p><p></p><p>What is your point..? Perhaps they are desperate. Direct product vs product comparisons are routinely prepared for the sales reps to use. These are mainly to inform the reps who aren't technical enough to do their own comparisons, and can actually prevent hyperbolic claims made by over enthusiastic sales types. making public comparisons is less frequent as it telegraphs weakness and actually promotes the competitors. </p><p></p><p>I wouldn't want to compete against X32 without moving faders. I suspect that is not a bullet point in the comparison.</p><p></p><p>JR</p><p></p><p>PS: While I was still at peavey a competitor did a magazine ad with a direct comparison between one of their rack mount EQs and one of PV's printing an inaccurate higher noise spec in the ad. Of course they pulled that ad immediately after we put them on notice thet they were wrong, but the readership probably believed the inaccurate information. I suspect they even believed they were better, I doubt they thought they could get away with overt deception, while I have no explanation for how they could be so wrong, other than knowing the mentality of sales pukes who believe their own BS.</p></blockquote><p></p>
[QUOTE="John Roberts, post: 107150, member: 126"] Re: Presonus Shady Marketing Activities What is your point..? Perhaps they are desperate. Direct product vs product comparisons are routinely prepared for the sales reps to use. These are mainly to inform the reps who aren't technical enough to do their own comparisons, and can actually prevent hyperbolic claims made by over enthusiastic sales types. making public comparisons is less frequent as it telegraphs weakness and actually promotes the competitors. I wouldn't want to compete against X32 without moving faders. I suspect that is not a bullet point in the comparison. JR PS: While I was still at peavey a competitor did a magazine ad with a direct comparison between one of their rack mount EQs and one of PV's printing an inaccurate higher noise spec in the ad. Of course they pulled that ad immediately after we put them on notice thet they were wrong, but the readership probably believed the inaccurate information. I suspect they even believed they were better, I doubt they thought they could get away with overt deception, while I have no explanation for how they could be so wrong, other than knowing the mentality of sales pukes who believe their own BS. [/QUOTE]
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