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<blockquote data-quote="John Roberts" data-source="post: 51150" data-attributes="member: 126">Re: Seems like Uli is attempting to clean up his image...I have had to bite my tongue and not answer several of Uli&#039;s questions. Of course he is doing it for the money... <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":-)" title="Smile&nbsp; &nbsp; :-)"&nbsp; data-smilie="1"data-shortname=":-)" /> and wants to sell everything to everybody. Who wouldn&#039;t?One could argue that accumulating multiple brands is another thing copied from Mackie (Loud?) <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":-)" title="Smile&nbsp; &nbsp; :-)"&nbsp; data-smilie="1"data-shortname=":-)" /> .&nbsp; This gets back to the old &quot;one brand can not occupy both a high performance and good for the money perception in the marketplace&quot;. Using different brands to more completely address the total market is not a new concept (think Ford, Mercury, Lincoln....... Jaguar, Volvo......&nbsp; oops too many brands). This too can deliver diminishing returns when overdone, or if a market has way too much manufacturing capacity (like the car market) chasing too few buyers.&nbsp;&nbsp; JRPS: There is a History of Behringer (in their words) on their website, that answers some questions asked, or at least suggests the typical answers we will get to those kinds of question. I doubt they will contradict their official story this is typical corporate marketing.PPS: people need to check their anger and ask questions that might actually get answered to expand our understanding.</blockquote>

[QUOTE="John Roberts, post: 51150, member: 126"] Re: Seems like Uli is attempting to clean up his image... I have had to bite my tongue and not answer several of Uli's questions. Of course he is doing it for the money... :-) and wants to sell everything to everybody. Who wouldn't? One could argue that accumulating multiple brands is another thing copied from Mackie (Loud?) :-) . This gets back to the old "one brand can not occupy both a high performance and good for the money perception in the marketplace". Using different brands to more completely address the total market is not a new concept (think Ford, Mercury, Lincoln....... Jaguar, Volvo...... oops too many brands). This too can deliver diminishing returns when overdone, or if a market has way too much manufacturing capacity (like the car market) chasing too few buyers. JR PS: There is a History of Behringer (in their words) on their website, that answers some questions asked, or at least suggests the typical answers we will get to those kinds of question. I doubt they will contradict their official story this is typical corporate marketing. PPS: people need to check their anger and ask questions that might actually get answered to expand our understanding. [/QUOTE]

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