Re: Uli Behringer of The Music Group Q&A
Mr. Behringer.
This is directed to you personally rather than towards the Behringer Concern if you don't mind, and it's about running a business rather than about technology.
When looking back to when you ran a very small and hands-on operation:
What is it that you miss the most?
How big was the company when you reached the point that you no longer had any daily tasks that were the same as when you started?
Did you ever hit a "breaking point" where it all just started "snowballing" and growing very quickly? Or has the growth been steady and gradual all the way? If there was a breaking point, what was it?
Do you still work with some of the people you started with?
Lastly, I am interested to know about how Behringer plans to function in the future in regards to sales towards sound companies, installers, etc: Will you continue to mostly sell products through music stores, etc, or will you start a "pro-dealership program" like the manufacturers of many other brands of professional audio gear.
Now that you are aiming to replace less and repair more, will Behringer train and hire personell in various countries to run local repair desks?
Best regards from Norway,
Kristian Johnsen
PS: I really, really like that you are planning to repair more (hopefully locally) and replace less. It's time the electronics industry goes back to this model for many reasons, including the "green ones".
