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Junior Varsity
Uli Behringer of The Music Group Q&A
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<blockquote data-quote="John Chiara" data-source="post: 60139" data-attributes="member: 53"><p>Re: Uli Behringer of The Music Group Q&A</p><p></p><p></p><p></p><p>Finally this can discussed and not trashed as heresy.</p><p>When you are of this mind and a small local provider the value of actual mixing skills is many rungs down on the ladder...at least it appears to me observing and trying to gain clients in that environment. I sold a few events this year by emphatically stressing how important this is to the overall "vibe" of the event. The next band on at a festival goes up feeling good...I would gauge by musicians comments...after hearing the previous act sound produced and effective at reachIng the audience. When they kick in and the stage monitor mix is "the best monitors ever!" I believe they give a better performance...again..hopefully adding to the value.</p><p>I have been urging musicians and fans to actively voice their approval of production quality. Event planners, municipal personnel, promoters and agents should be receiving feedback on positive results.</p><p>Really, they should hire consultants. Some stuff that happens is just brutal. </p><p>Not rocket science but some common sense can't hurt.</p></blockquote><p></p>
[QUOTE="John Chiara, post: 60139, member: 53"] Re: Uli Behringer of The Music Group Q&A Finally this can discussed and not trashed as heresy. When you are of this mind and a small local provider the value of actual mixing skills is many rungs down on the ladder...at least it appears to me observing and trying to gain clients in that environment. I sold a few events this year by emphatically stressing how important this is to the overall "vibe" of the event. The next band on at a festival goes up feeling good...I would gauge by musicians comments...after hearing the previous act sound produced and effective at reachIng the audience. When they kick in and the stage monitor mix is "the best monitors ever!" I believe they give a better performance...again..hopefully adding to the value. I have been urging musicians and fans to actively voice their approval of production quality. Event planners, municipal personnel, promoters and agents should be receiving feedback on positive results. Really, they should hire consultants. Some stuff that happens is just brutal. Not rocket science but some common sense can't hurt. [/QUOTE]
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