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<blockquote data-quote="John Roberts" data-source="post: 65609" data-attributes="member: 126">Re: Uli Behringer of The Music Group Q&amp;AThe magazine business has long involved some subtle quid pro quo with advertisers getting rewarded for helping to keep the magazine in business. The magazines actively encourage mentioning the nominations in additional ads. <img src="https://cdn.jsdelivr.net/joypixels/assets/8.0/png/unicode/64/1f642.png" class="smilie smilie--emoji" loading="lazy" width="64" height="64" alt=":-)" title="Smile&nbsp; &nbsp; :-)"&nbsp; data-smilie="1"data-shortname=":-)" />The nominations get awarded whether there is an X32 out there or not. I don&#039;t know if these are a &quot;pay to play&quot; deal or not (some were IIRC). I have been away from this end of the business for over a decade and the magazines continue to evolve away from print media. I doubt they stray very far from their advertiser base for candidates.The X32 was an easy pick, and I already congratulated Uli. There is no need to get overly defensive. JRPS: I suspect investing US$20M in the manufacturing plant upgrades was a minor part of the award criteria, while it does affect costs and marginal pricing. Those new production lines will probably be building more than X32s .</blockquote>

[QUOTE="John Roberts, post: 65609, member: 126"] Re: Uli Behringer of The Music Group Q&A The magazine business has long involved some subtle quid pro quo with advertisers getting rewarded for helping to keep the magazine in business. The magazines actively encourage mentioning the nominations in additional ads. :-) The nominations get awarded whether there is an X32 out there or not. I don't know if these are a "pay to play" deal or not (some were IIRC). I have been away from this end of the business for over a decade and the magazines continue to evolve away from print media. I doubt they stray very far from their advertiser base for candidates. The X32 was an easy pick, and I already congratulated Uli. There is no need to get overly defensive. JR PS: I suspect investing US$20M in the manufacturing plant upgrades was a minor part of the award criteria, while it does affect costs and marginal pricing. Those new production lines will probably be building more than X32s . [/QUOTE]

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