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Junior Varsity
Uli Behringer of The Music Group Q&A
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<blockquote data-quote="John Roberts" data-source="post: 66181" data-attributes="member: 126"><p>Re: Uli Behringer of The Music Group Q&A</p><p></p><p></p><p></p><p>Yup, it's funny how the cause and effect gets a little scrambled up, especially in the silly season. </p><p></p><p>I don't want to diminish the story, but if your competitive advantage is based on vertical integration and being a low cost manufacturer, you have to pay the piper from time to time to upgrade your assembly equipment as the technology marches onward and finer pitch, bga support, etc. </p><p></p><p>The x32 development seems a different front, and while several have stumbled with digital console offerings, nobody has failed to sell because they were too cheap. About the only thing that can crash the program now is if the cost accounting was wrong, but even that can be adjusted. </p><p></p><p>JR</p></blockquote><p></p>
[QUOTE="John Roberts, post: 66181, member: 126"] Re: Uli Behringer of The Music Group Q&A Yup, it's funny how the cause and effect gets a little scrambled up, especially in the silly season. I don't want to diminish the story, but if your competitive advantage is based on vertical integration and being a low cost manufacturer, you have to pay the piper from time to time to upgrade your assembly equipment as the technology marches onward and finer pitch, bga support, etc. The x32 development seems a different front, and while several have stumbled with digital console offerings, nobody has failed to sell because they were too cheap. About the only thing that can crash the program now is if the cost accounting was wrong, but even that can be adjusted. JR [/QUOTE]
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