Log in
Register
Home
Forums
New posts
Search forums
What's new
Featured content
New posts
New profile posts
Latest activity
News
Members
Current visitors
New profile posts
Search profile posts
Features
Log in
Register
What's new
Search
Search titles only
By:
Search titles only
By:
New posts
Search forums
Menu
Install the app
Install
Reply to thread
Home
Forums
Pro Audio
Junior Varsity
What does 'MI' mean?
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Message
<blockquote data-quote="Brian jojade" data-source="post: 65053" data-attributes="member: 211"><p>Re: What does 'MI' mean?</p><p></p><p>There is no official line in the sand when gear is categorized. Mass produced gear isn't necessarily a bad thing. MI grade gear of today, if used properly can do amazing things. It's often the case that events don't need, or can't afford to have the ultra high end gear to get the job done. It really boils down to the market segment that your business is trying to serve.</p><p></p><p>My business caters to what I call the 'high end MI' market. I don't do big enough shows that can justify the toys of the big boys, but I don't come in with a pile of junk either. While I'd love to afford higher end gear, and would be able to tell the difference, the money isn't there to support it. If a show comes along that I couldn't handle, I certainly wouldn't attempt it. Now, because of this, the bigger players don't like me as competition, as I can offer lower prices than they can, as I have less invested in the gear I use. But if the big guys could get enough shows using their high end gear, that shouldn't even be an issue. The tighter the market you can work with and keep your schedule filled, the less gear you actually need. Of course, that could get boring, and you'd end up buying new stuff just because, but that's another topic.</p></blockquote><p></p>
[QUOTE="Brian jojade, post: 65053, member: 211"] Re: What does 'MI' mean? There is no official line in the sand when gear is categorized. Mass produced gear isn't necessarily a bad thing. MI grade gear of today, if used properly can do amazing things. It's often the case that events don't need, or can't afford to have the ultra high end gear to get the job done. It really boils down to the market segment that your business is trying to serve. My business caters to what I call the 'high end MI' market. I don't do big enough shows that can justify the toys of the big boys, but I don't come in with a pile of junk either. While I'd love to afford higher end gear, and would be able to tell the difference, the money isn't there to support it. If a show comes along that I couldn't handle, I certainly wouldn't attempt it. Now, because of this, the bigger players don't like me as competition, as I can offer lower prices than they can, as I have less invested in the gear I use. But if the big guys could get enough shows using their high end gear, that shouldn't even be an issue. The tighter the market you can work with and keep your schedule filled, the less gear you actually need. Of course, that could get boring, and you'd end up buying new stuff just because, but that's another topic. [/QUOTE]
Insert quotes…
Verification
Post reply
Home
Forums
Pro Audio
Junior Varsity
What does 'MI' mean?
Top
Bottom
Sign-up
or
log in
to join the discussion today!