News

Ruifeng Audio to Distribute BEHRINGER in China

[ATTACH=CONFIG]196635.vB5-legacyid=5466[/ATTACH]12/13/2012 Luxembourg — Parent company MUSIC Group has today announced the appointment of Guangzhou Ruifeng Audio Technology Corporation Ltd. as its fulfillment partner for BEHRINGER products in China. Effective January 1, 2013, Ruifeng Audio will assume responsibility for the wholesale distribution of BEHRINGER products across all areas of the People’s Republic of China through a network of authorized dealers. Ruifeng will also assume responsibility for customer service and support through their sophisticated technical sales and support infrastructure.

Ruifeng Audio was founded in 1993 and is headed by CEO Andy Wang, who has presided over the company’s meteoric rise. With 600 employees and 6 wholly-owned subsidiaries spanning research, production, distribution, technical and design support, the company has become one of China’s leading professional audio enterprises. Distribution is managed through a network of over 800 key partners across the country.

Global VP of Sales David O’Kelly commented, “We are actively bolstering the quality and capability of our worldwide fulfillment partner network in preparation for the next stage of business development for our BEHRINGER brand. Ruifeng Audio is precisely the kind of partner we look for — they are a technically capable, well-run and customer focused organization, with the resources to properly support the explosive growth of our digital and analog products.”

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ABOUT MUSIC GROUP
The MUSIC Group is one of the world’s largest holding companies for pro audio and music products brands. As the corporate parent for world-recognized brands such as MIDAS, KLARK TEKNIK, TURBOSOUND, BEHRINGER and BUGERA, the MUSIC Group owns and manages some of the finest brands in the industry.

Founded in 1989, BEHRINGER revolutionized the music and audio manufacturing industry by offering previously high-priced professional equipment at consumer pricing, defining a new “Prosumer,” or home recording market. BEHRINGER is designed by musicians for musicians, and offers a comprehensive product range of professional-quality equipment that includes loudspeakers, amplifiers, mixers, powered mixers, computer-based recording and DJ products, microphones, headphones, wireless systems, musical instruments and professional lighting systems. The company owns and operates its own manufacturing facility, known as “MUSIC Group City”, where every product is carefully engineered and quality tested. For more information, please visit [url]www.MUSIC-Group.com[/url].